Modern Era · North America · Culture

1964

Beatles hit America

1964

Seventy-three million Americans watched the Beatles on Ed Sullivan on a February Sunday, the largest television audience for a single program to that date. The British Invasion was on. Within a year Beatlemania had reshaped pop music, hairstyles, youth culture, and what a band could mean. Rock had become the century's folk music.

In context
Also in 1964 (6 other events on record)
Era

Modern Era (1901–2000), one of 590 events from that era on Saeculum.